SVMI-E & Giovanna Nicolai



Today, I want to respresent you one of the Italian brands called SVMI-E & Giovanna Nicolai. This is a pretty fresh and young brand which was was born in 2006 from the intuition of its founder Daniele Macellari, who intends to continue the family tradition in the Haute Couture, reality consolidates within four generations. This brand is tailoring and craftsmanship, synonymous of Italian excellence, contextualized in the global market requirements. It is also a guarantee of high standards in materials usage and in exclusive designes. 
This label is composed in two lines; 
 Haute Couture (Giovanna Nicolai Couture) and Prêt-à-Porter (SVMI-E). 
These collections are the results of research of tissues, rich and fine yarns, worked by the able hands of Italian tailors, repositories of a timeless art.The brand puts itself on Italian and international market with a product 100% made in Italy certified (according to the Italian law 166/2009 art.16) which means that every step of the production chain takes place in Italy and with Italian materials. This is absolutely one of the mean guarantees of high quality and exclusivity. They proposes a unique style, for an hard to please and with a great personality woman. If you love their pieces don't forget to put a like to the SVMI-E Facebook page so you can be always updated with new stuffs.






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Ovaj put vam želim predstaviti jedan talijanski brand pod nazivom SVMI-E & Giovanna Nicolai. Riječ je o relativno mladom brendu koji je stvoren 2006. godine, iz intuicije njegovog osnivača Daniela Macellaria. Brend je, ustvari, nastavak obiteljske tradicije duge četiri generacije i istovremeno reprezent novije historije Haute Couturea. SVMI-E je sinonim italijanske izvrsnosti, prilagođen globalnim tržišnim zahtjevima. SVMI-E je garancija visokih standarda kada je riječ o materijalima koji se koriste, ali i ekskluzivnog dizajna. To je također garancija visokih standarda kada je riječ o kvalitetu materijala koji se koriste za ekskluzivni dizajn.
Brand se sastoji od dvije osnovne linije;
 Haute Couture (Giovanna Nicolai Couture) i Prêt-à-Porter (SVMI-E). 
Obje kolekcije su rezultat perfekcioniziranog krojenja i šivenja, pronalaženja najboljih materijala, finih i bogatih prediva, izrađenih od strane najboljih italijanskih krojača. SVMI-E domaćem i svjetskom tržištu nudi proizvode sa 100% italijanskim certifikatom  (prema talijanskom zakonu 166/2009 art.16) što znači da se svaki korak u lancu proizvodnje vrši u Italiji koristeći italijanske materijale. To je apsolutno jedna od glavnih garancija visoke kvalitete i ekskluziviteta.
SVMI-E je idealno mjesto na kojem ćete pronaći komade koji garantuju jedinstvenost i upečatljivu posebnost - stoga, ne zaboravite kliknuti like na oficijelni SVMI-E Fb page (ovdje) kako biste konstantno bili u toku sa najnovijim informacijama.












*this is a dress that is currently sewing for me and I just cannot wait to wear it


Photography and retouching : Virginia Di Mauro  -  www.virginiadimauro.it 
Models : Sara Ciccarelli & Chiara Concolino
Make up Artist and Hair stylist : Pamela Loyola



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